Master Class

Complimentary with your registration comes an exclusive opportunity to participate in an interactive discussion with leading Retail and CPG practitioners. Join ISG's John Westfield and Cognizant's leading experts Rajeev Saraf and Dr. Paul Roehrig for this interactive discussion.

At the beginning of 2020, we were still in the very early innings of what the world economic forum calls the fourth Industrial Revolution. Things were accelerating, but it all seemed fairly polite and manageable until the COVID pandemic threw a wrench in the works. One of the most striking lessons delivered by the pandemic was the importance of retail and CPG industries to consumers. In just a few days, we were reminded that the foundation of our society is based on our ability to acquire the goods essential to our familiar lives and the ability of retailers and producers to deliver those goods.

In this Master Class, we'll get some of the hard issues out on the table. We'll explore how brands reinvent their business and pivot to continue their relationship with the consumers. We'll also explore the evolution of consumer behavior, CX and channel dynamics. Through discussion and exploration, we'll uncover what you need tomorrow that you don't have today.