ISG PREDICTS: Striking the Optimal Balance to Ensure Exceptional Customer Experience
Tuesday, February 23, 2021, 1:15 PM - 1:25 PM
John Westfield

2020 has changed shopping habits rapidly and fundamentally, leaving consumer packaged goods and retail industries to adapt and rise to meet the needs of consumers, who are not only altering what they’re buying, but also how they’re buying. A consumer-focused approach will remain crucial as this crisis continues and consumers make this online world the new normal. Learn how retail and CPG organizations should continue to be vigilant and align with the next generation of the shopping experience.

Understanding Shifts in Consumer Behavior